Muscat’s very own ‘Subarist’ unveils the new Subaru XV for Oman


The New 2016 Subaru XV was recently launched at the Subaru Flagship showroom in Muscat. The event was attended by Mr. Yasushi Enami, General Manager- Subaru Overseas Sales & Marketing Division 2, Sheikh Saad Suhail Bahwan Chairman- OTE Group and Mr. Anil Dua Managing Director- OTE Group.
Speaking on the occasion, Mr. Yasushi Enami General Manager- Subaru Overseas Sales & Marketing Division 2, remarked “Brand Subaru is admired not only for its engineering prowess but also for the energy and passion that it evokes. Enjoyment and Peace of Mind is the value that Subaru offers its customers. The new XV has been well-received across key markets and we believe it will also delight Subaru fans in the Sultanate.”
Delivering the Keynote Address, Sheikh Saad Suhail Bahwan, Chairman of the OTE Group of Companies said “For Oman Trading Establishment, Subaru has always held a pride of place right since our early days. Today is another milestone for OTE as we launch the New Subaru XV in Oman in presence of the Global Subaru Leadership team.”
Mr. Anil Dua, Managing Director of OTE elaborated upon the energy of brand Subaru: “Subarists epitomize the spirit of passion, dynamism and loyalty- they are our ambassadors in the marketplace. It is this set of loyal fans that motivate us to go the extra mile for our valued customers in Oman.”
The event also marked the introduction of Subaru’s unique Brand Ambassador program for Oman and the new Subaru XV was unveiled by Subaru’s Brand Ambassador from Muscat, Mr. Fahad Bin Said Al Touqi.
The new Subaru XV combines excellent design with engaging driving experience to create a vehicle that makes a great companion for practical daily usage and weekend leisure lifestyle. The stylish new Subaru XV blends functionality and form with élan. At 220mm of ground clearance, the XV offers excellent off-roading capabilities. The excitement increases as you take the road less taken, or choose to create your own trail with this capable vehicle.
The Subaru XV combines the high ground clearance of an SUV, with low center of gravity, the balance of a sports sedan while delivering benefits of Symmetrical AWD. Mated to the Subaru Boxer engine for a near-perfect symmetrical layout, the Symmetrical AWD delivers gratifying power with exceptional traction, providing balance and stability for total control in ever-shifting road conditions.
The horizontally opposed Boxer engine, with a flat profile, lends the vehicle a low centre of gravity and more balanced weight distribution, with significantly reduced vibration. These features further enhance the drive experience of the Subaru XV.
The XV’s lively performance is enhanced by its bold new look that includes a stylish new grille, bumper and headlamps. The face of the XV has been rejuvenated with new headlights, wider grill, and bolder trim around the fog-lights, further accentuate the sporty stance of the XV.
The vibrant crossover gets a major facelift on the inside too, with defined interior panels, added soft touch materials, and steering with new switch gear that is easier to use and houses more practical functions.
The XV features many innovations to put the occupants at utter ease. The seats are ergonomically designed for long-term comfort with supportive, vibration-absorbing cushioning.
The centrally located touchscreen makes listening to your favorite tunes a breeze. Simply connect the smartphone through Bluetooth or the USB systems for added ease, and choose the options right on the touchscreen.
With the ceiling-mounted microphone added, the available Bluetooth hands-free system also automatically connects compatible mobile phones for convenient, handsfree talking. It also enables wireless audio streaming audio from the compatible Bluetooth devices and reading e-mails.
The high grade multi-function display shows all the needed info including time, temperature, self-check maintenance alerts, and safety information such as Vehicle Dynamics Control monitoring.
Featuring more hand-free options than ever before, the XV also has Voice Recognition and the optional Siri Eyes-Free integration, allowing Apple users to link and make hands-free calls, play music, check emails and search the web.
To bring the entertainment alive, the XV features premium 6-speaker 180 watt audio system, with the speakers specially tuned for the XV’s acoustics, resulting in a rich sound that enraptures the senses. Two additional speakers are integrated into the instrument panel, further accentuating the mids and highs for a fuller sound.
The XV can carry five passengers and pack five carry-on suitcases at the same time. 60/40 split rear seats mean the SUBARU XV has the versatility to hold a rear occupant and a bike at the same time. With 1,200 litres of cargo volume, a nearly square rear gate and flat-folding rear seats, it’ll take on your latest urban or outdoor excursion with utter ease.
The Subaru XV brings together impressive driving experience with comfort and stunning features making it a fantastic choice for your daily journeys as well as exciting, off-the-beaten-track adventures. Experience the new Subaru XV today.

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