Shake Shack to open first in Muscat

ShackBurger

The first-ever Muscat Shake Shack® is set to open its doors on Saturday, 6th of February on the ground floor of City Centre Muscat- Oman’s premier dining, shopping and entertainment destination.

Shake Shack is a critically acclaimed, modern day “roadside” burger stand known for its 100% all-natural Angus beef burgers (no hormones added ever), griddled flat-top dogs, fresh-made frozen custard, crispy crinkle cut fries and more. A fun and lively community gathering place with widespread appeal, Shake Shack has earned a cult-like following around the world.

Originally founded by Danny Meyer’s Union Square Hospitality Group (“USHG”), which owns and operates some of New York City’s most celebrated restaurants: Union Square Cafe, Gramercy Tavern, The Modern at the Museum of Modern Art, Maialino, North End Grill, Blue Smoke, and Marta. Shake Shack’s fine-dining heritage and commitment to sourcing premium, sustainable ingredients have helped to pioneer the creation of a new “fine casual” category in restaurants. Fine casual couples the ease, value and convenience of fast casual concepts with the high standards of excellence in thoughtful ingredient sourcing, preparation, hospitality and quality grounded in fine dining.

Building on the success of its Middle East predecessors, the Muscat menu will feature all of the Shack classics including the ShackBurger®, SmokeShack®, and Shack-cago Dog®. The ShackBurger, Shake Shack’s much-lauded burger, is made with cheese, fresh lettuce, tomato and ShackSauce, and finished with a buttered, toasted, soft potato roll. Shake Shack’s unique SmokeShack features hickory smoked veal, chopped cherry peppers and ShackSauce. The Shack-cago Dog is a hot dog inspired by a food typically only found in Chicago. This delicious hot dog is made with locally produced beef and eight toppings including Shack relish, onion, cucumber, pickle, tomato, sport pepper, celery salt and mustard.

Shake Shack’s frozen custard–dense, rich and creamy ice cream spun fresh daily–will be featured in shakes and concretes (frozen custard blended at high speed with mix-ins). The Muscat Shack will offer a selection of concretes including a location specific concrete, the Baklava Blend (vanilla frozen custard blended with baklava and crumbled pistachios) and an all-time guest favourite – Shack Attack (chocolate frozen custard, fudge sauce, chocolate truffle cookie dough and Valrhona chocolate pearls, topped with chocolate sprinkles). Sweet!


Leave a Reply